Rural Lifestyle Dealer August 2023 - 5 Questions with the CEO

5 Questions with…Oregon Tool’s New CEO Talks Dealer Development, Preparing for 2024

By Ben Thorpe, RLD, Associate Research Editor of Farm Equipment and Ag Equipment Intelligence

Rural Lifestyle Dealer - August 28, 2023


EZ-OT"In June, Oregon Tool announced the appointment of a new CEO: its then-COO Elliot Zimmer. The company, which manufactures the Woods Equipment implement and Oregon outdoor power equipment product lines, had Zimmer succeed former CEO Paul Tonnesen, who stayed on as an advisor to the company’s board.

Zimmer started as Oregon Tool’s COO in 2022 following over 20 years of experience working in a variety of leadership roles, including at climate control solutions provider Lennox International, Dr. Pepper Snapple, and in the United States Army. Zimmer has specific experience working with an HVAC dealer network during his decade at Lennox International.

With almost a year at Oregon Tool under his belt, Zimmer sat down with Rural Lifestyle Dealer to discuss his future plans at the helm of the company, the state of its dealership network, and how his previous experience will influence his leadership style."

It’s our responsibility with our distributor partners to take care of those dealers and offer solutions, not just products…… 

Read the full article to learn more about our commitment to our dealer and distributor partners and how Oregon Tool, Inc. plans to strengthen these relationships for the future. 

Zimmer also offers answers to these five insightful questions:

  • What are some issues your dealers are currently facing that Oregon Tool can help address?
  • How are interest rates impacting your dealers’ businesses?
  • What are some of your goals and forecasts for 2024?
  • What experience in working with an HVAC dealer network will you bring to the Oregon Tool network?
  • How has your time in the military impacted your leadership style?



Recent News & Events